Thomas Demand’s photographs might seem to be what they purport to be but they’re not. Nothing is real. Infact you could argue that Demand isn’t a photographer at all. He is a conceptualist for which photography is merely a means to an end. He does not find his subject matter in landscapes, buildings and crowds, rather he uses paper and cardboard to reconstruct scenes he finds in images taken from various media sources. He then photographs the re-created environments – which are always devoid of figures – and then destroys the models. This poses a dilemma. Is the subject matter real or false? What is the relationship between the reproduction and the original that his photography investigates?
Look closely at what you’re seeing.
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