John Holcroft‘s illustrations are bold and humorous designs that cut straight to the heart of the matter. These are compositions that waste no time in making their point, simple metaphors that hit you straight in the gut. His wonderful textured backgrounds – that hint at handmade paper – bold flat colours and strong lines are all part of a clean screen print aesthetic that has the power of poster art.
Infact, when you look at how Holcroft moulds his subject matter into a single image you’d be forgiven that that there is a political agenda behind his work, a hard core that probes, that points at the inequities of modern life.
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